David’s Bridal Features Its First Same-Sex Couple in New Ad

January 14, 2019
Two Brides

Dreamstime

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By Meredith Ganzman

David’s Bridal’s new commercial is showing that inclusion is what is most in fashion for the upcoming wedding season.

The "rewriting the rules" ad features a same-sex couple - a first for the 60-year-old company. The 30-second spot also shows an interracial couple exchanging vows, as well as one saying “I do” with a young child in hand.